I might make this button to wear in protest at the ASA meetings in August. Yes, I recognize that it might be strange for someone with an office full of science toys and a rather eccentric web presence to be suddenly rallying around the word "professional", but this is a protest against any-any-ANY idea that the promotion of "public sociologies" is a battle against sociology as a "professionalized" enterprise. As is commonly perpetrated within certain quarters of sociology that often rail loudly against supposedly false dichotomies, the very idea is--yes!--a wildly false dichotomy.