tag:blogger.com,1999:blog-5558726.post113318689645401976..comments2024-02-20T17:40:21.618-05:00Comments on jeremy freese's weblog: 2, 4, 6, 8, with what should you medicate! zoloft! zoloft! yay, zoloft!jeremyhttp://www.blogger.com/profile/12755662766163119607noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-5558726.post-1133285855351634242005-11-29T12:37:00.000-05:002005-11-29T12:37:00.000-05:00When I gave the article a closer second reading, I...When I gave the article a closer second reading, I caught the sentence immediately following highlight #1, "I could never reach out and touch a female physician that way." Of course, that doesn't mean that 'best practice' isn't some subtler but still rep-attractiveness-based mode of persuasion.Tom Bozzohttps://www.blogger.com/profile/05853926747746938925noreply@blogger.comtag:blogger.com,1999:blog-5558726.post-1133237598522322532005-11-28T23:13:00.000-05:002005-11-28T23:13:00.000-05:00It would be an interesting experiment whether male...It would be an interesting experiment whether male or female physician prescribing behavior is more influenced by an attractive drug rep. (Actually, I'd be amazed if somebody with industry marketing data hasn't studied sex-of-rep effects, but obviously that's not the kind of analysis that finds its way into academia.)jeremyhttps://www.blogger.com/profile/12755662766163119607noreply@blogger.comtag:blogger.com,1999:blog-5558726.post-1133207215034962202005-11-28T14:46:00.000-05:002005-11-28T14:46:00.000-05:00we've got spirits yes we do,we've got spirits, how...we've got spirits yes we do,<BR/>we've got spirits, <BR/>how 'bout you?Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-5558726.post-1133201240102077302005-11-28T13:07:00.000-05:002005-11-28T13:07:00.000-05:00Re the use of the gendered pronoun, from what I ca...Re the use of the gendered pronoun, from what I can tell from seeing reps working the group practice we use (where 10 of the 18 doctors are women), it looks like big pharma selects male reps similarly. Whether they're specifically targeted at the female physicians, and how the tactics may otherwise vary, I can't say.Tom Bozzohttps://www.blogger.com/profile/05853926747746938925noreply@blogger.com